Loading...

Twitter is about to open up its live video platform, to take on Facebook (TWTR) from Ayman's blog

Jack Dorsey

Twitter will make it easier for companies to stream live video on its service with the launch on Tuesday of a new set of features aimed at professional broadcasters, Business Insider has learned.

Media organizations and advertisers will be able to stream live video directly on Twitter using professional camera equipment, a person familiar with the matter said. Anyone can stream live video using the Twitter mobile app already, but broadcasters currently have no way of streaming with professional equipment unless they strike a deal with Twitter directly.

To stream live video on Twitter, companies have so far been forced to use the Twitter-owned Periscope live streaming app, which is complex to use with professional equipment and not directly integrated with Twitter. The company`s new interface will let professional broadcasters bypass the Periscope app altogether and stream video directly from their Twitter accounts.

Twitter`s plan to open up its live video platform was first reported by The Information last week, and Business Insider has independently confirmed that Twitter will announce the change on Tuesday.

Twitter wants to encourage the creation of more live video on its platform, which in turn could help the company revive its stagnant growth as its stock languishes near all-time lows. The move also follows in the steps of Facebook, which announced its own set of live video tools for broadcasters back in April.

Twitter has struck a number of its own live partnerships in recent months, including deals for the NFL`s Thursday Night Football games and financial news shows from Cheddar and Bloomberg. It`s unclear if those select deals will remain a key part of Twitter`s strategy, or if the company will choose to fund more live video shows from publishers like Facebook has done in the past.

A Twitter spokesperson didn`t immediately return a request for comment.

SEE ALSO: Twitter is signaling that its ‘bold new experience’ to revive growth hasn’t worked

Join the conversation about this story »

NOW WATCH: A hacker explains why Trump using his old Android phone for Twitter could be a huge security threat


Share:
Previous post     
     Next post
     Blog home

The Wall

No comments
You need to sign in to comment

Like Us On FB

Follow Ayman

Blogger Tricks

Blogs

Ayman Admin
TOKYO (Reuters) - Japan criticized the U.S. milita... more
Ayman 11 minutes ago
Ayman Admin
MANILA (Reuters) - Philippine President Rodrigo Du... more
Ayman 43 minutes ago
Ayman Admin
BEIJING (Reuters) - Beijing authorities on Friday ... more
Ayman 43 minutes ago
Journalist Vip
The `Pongtu` is a sticker that goes over your toil... more
Journalist one hour ago
Journalist Vip
There are plenty of blockbusters that we`re lookin... more
Journalist one hour ago
Journalist Vip
More than 100 women have made sexual assault accus... more
Journalist one hour ago
Journalist Vip
Amena Khan doesn`t show her hair from under her... more
Journalist one hour ago
Ayman Admin
SEOUL (Reuters) - South Korean President Moon Jae-... more
Ayman one hour ago
Journalist Vip
UniLid by Two Pillars is the lid cover you`ve been... more
Journalist 2 hours ago
Journalist Vip
Calling all creatives: the City of LA is looking f... more
Journalist 2 hours ago

Groups

Unity3d
4 members
FaceBook
8 members
Cats
9 members
Egypt
17 members
Twinity
17 members
There.com
25 members
  • 2017 was once again one of the hottest years on record, ranked as the second-warmest by NASA and third-warmest by the National Oceanic and Atmospheric Administration.
    Yesterday, 20:19
  • A substantial amount of snow fell in Ain Sefra, a desert town in Algeria known as the "Gateway to the Sahara," for reportedly the third time in 40 years.
    Jan 11
  • Americans are paying a fearsome price for global warming. The federal government's National Oceanographic and Atmospheric Administration reported earlier this week that the three powerful Atlantic hurricanes of 2017 -- Harvey, Irma and Maria -- cost Americans $265 billion, and massive Western forest fires another $18 billion. Scientists have shown that human-induced climate change has greatly increased the frequency and intensity of such disasters
    Yesterday, 19:46
Free website traffic to your site!

Donate

Google this